Sales Development Representative

Key Responsibilities:

  • Lead Generation: SDRs identify and research potential customers through databases, social media, and industry events.
  • Prospecting: Initiating contact with potential customers via phone, email, or social media to generate interest.
  • Qualification of Leads: Conducting initial conversations to assess if prospects meet the company's customer criteria.
  • CRM Management: Regularly updating and managing customer data within CRM systems.
  • Scheduling Meetings: Setting appointments between qualified leads and senior sales representatives.

Actionable Insight:

SDRs act as the first point of contact between a company and its potential clients, ensuring that only high-quality leads are passed to the sales team for closing.

Skills
Recruitment Bullet

Lead Generation

Recruitment Bullet

Sales Techniques

Recruitment Bullet

CRM Software

Communication Skills, Persuasion, Problem-Solving, Time Management, Customer Service

Responsibilities

Job Title

Sales Development Representative (SDR)

Job Summary

As a Sales Development Representative, you will be the first point of contact for prospective clients, responsible for generating and qualifying leads to build a robust sales pipeline. Your work will directly impact the company’s growth by connecting with potential customers, understanding their needs, and setting up opportunities for our sales team to close deals.

Responsibilities

  • Research and identify potential leads using online tools, databases, and social media.
  • Conduct outbound outreach via cold calls, emails, and LinkedIn to introduce the company’s solutions.
  • Qualify leads based on defined criteria and assess their readiness to engage with the sales team.
  • Schedule meetings or product demos for senior sales representatives or account executives.
  • Maintain accurate records of all interactions in CRM software.
  • Collaborate with marketing and sales teams to refine outreach strategies and messaging.
  • Report on lead generation activities and pipeline progress to sales management.

Requirements

  • Bachelor’s degree in business, marketing, or a related field (or equivalent experience).
  • 1+ years of experience in a sales, customer service, or lead generation role preferred.
  • Excellent verbal and written communication skills.
  • Familiarity with CRM software (e.g., Salesforce, HubSpot).
  • Ability to conduct research and analyze data to identify prospects.
  • Strong organizational and time management skills.

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